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How to Do Smart Keyword Research for SEO

keyword research

Keyword research will tell you a lot about what your target audience is looking for on Google. The information you receive from these realistic search terms may help you with both your content strategy and your entire marketing strategy. Keywords, on the other hand, may not be as important in SEO as you think. According […]

5 Rules to Pick a good Keyword in Google Ads

5 Rules to Pick a good Keyword in Google Ads - Synapse

Google’s search campaign option is one of the most interesting platforms to advertise with. While seeming simple due to its text-based layout, creating a good search network campaign requires quite some technical knowledge, followed by the logical tasks of writing a solid ad in less than 270 characters. One of the most important things you […]