Leveraging MAP and MRP for Effective Online Retail Price Management
In today’s retail landscape, where online shopping surpasses traditional brick-and-mortar stores, it has become crucial to implement pricing strategies that effectively address the challenges posed by online distribution channels. Online resellers, with their low overhead and enticing price discounts on flagship and value items, have significantly impacted the market by driving volume to their online […]
Market Saturation and Your Brand’s Growth
While growing a brand, it’s natural to assume that more distribution is advantageous. Manufacturers are thrilled when they reach top-tier wholesale distributors, leading to increasing sales and overall satisfaction. However, during this growth phase, it’s challenging to foresee potential issues lurking just around the corner. With increased distribution comes a rise in unauthorized […]