SEO vs. SEM: A Comparative Guide

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What is SEO vs. SEM? Which is better? The critical distinction between SEO vs. SEM is that Search Engine Optimization (SEO) improves a website to receive visitors from organic search results. On the other hand, search Engine Marketing (SEM) aims to increase traffic and exposure through organic and sponsored search.  Search optimization is a critical […]

Fix it by Yourself: 5 Reasons why your Site has bad SEO Ranking

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SEO is more than just a way to advertise your business or get a higher ranking than your competitors. It’s a complex and challenging field that combines technical elements along with content, logic and creating a solid infrastructure that can last for years and beyond. Therefore, you may face the same fate as many other […]